Why Direct Mail is on the Rise
From recent conversations we have been having with our customers, it has come to our attention that direct mail is taking back over as a main channel of marketing for many companies. This is not solely based on specific current requests our customers are sending us, but it also based on our clients' future plans for 2015 as well. For so many recent years, direct mail seemed to take a back seat to the new and seemingly trendy digital side of the marketing world. Business owners and marketers wanted to ditch the old tactics and take their shot at learning [...]